Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special | WSJ The Economics Of
Published December 12, 2024
At a glance
Views
804,016
Likes
10,263
Comments
624
Performance vs. channel
All-time outlier score
Engagement rate
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About
Liquid Death, a brand that markets water in beer cans, has achieved a $1.4 billion valuation in 2024. With over 10 million social media followers, it ranks as one of the most followed beverage brands worldwide, trailing Red Bull and Monster. Despite its rapid rise, Liquid Death has managed to build its identity without…
- Published
- December 12, 2024
- Made for kids
- No
More features coming
We're working on new analytics and tools. Stay tuned.
How Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special | WSJ The Economics Of is doing
It has 804K views in total. It ranks #5,782,447 among tracked YouTube videos by views.
Key facts about Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special | WSJ The Economics Of
- Total views
- 804K
- Total likes
- 10.2K
- Total comments
- 624
- Published
- December 12, 2024
- Global rank by views
- #5,782,447
Frequently asked questions
How many views does Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special | WSJ The Economics Of have?
Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special | WSJ The Economics Of has 804,016 views, 10,263 likes and 624 comments, ranking #5,782,447 among tracked YouTube videos by views.
How accurate are these YouTube video analytics?
View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.
What is the outlier score?
How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.
What is engagement rate and how is it calculated?
Likes and comments per view, compared to this channel's typical engagement rate — shown as above or below what's usual for the channel.
How is the revenue estimate calculated?
It's a rough public estimate based on a $0.7–$2.0 CPM (revenue per 1,000 views) applied to view count — not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.
Is this YouTube video analytics checker free?
Yes. You get 10 free channel and video analytics lookups per 24 hours without an account — logging in, which is also free, removes that limit entirely.