One Direction - One Thing
Published January 13, 2012
Views 858M | Likes 5.18M | Comments 461K
Based on an estimated $0.7–$2 CPM, this video's 858M views translate to an estimated $600K – $1.71M in lifetime ad revenue.
Revenue estimate
Based on an estimated $0.7–$2CPM (revenue per 1,000 views) — a rough public estimate, not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.
Total (all-time)$600K – $1.71M