0:06Shorts

Psychology on Cigarette Boxes 🚭

United StatesPublished October 3, 2025

Views 5.72K  |  Likes 23  |  Comments 1
Views#1,736,583Global
Views#331,780United States
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Channel

KnowlyKnowly
16.7K subs•977 videos•Dec 2024

At a glance

Views

5,720

Likes

23

Comments

1

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $4 – $11

Based on estimated $0.7–$2 CPM.

About

In 2012, market researchers in Australia set out to find the least attractive color for plain cigarette packaging. The winner—Pantone 448 C, a dull brown-green—was strongly linked by test groups to dirt, tar, and discomfort. It became the official color of all cigarette packs in Australia to reduce appeal and brand rec…

Published
October 3, 2025
Made for kids
No

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