Why is Gen Z ditching smartphones for flip phones?

Published January 18, 2023

Views 120K | Likes 1.81K | Comments 301

Views#1,176,001

Views#330,061

Channel

TODAY

5.09M subs•55.0K videos•Aug 2013

Views

120,150

Likes

1,811

Comments

301

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Total (all-time): $84 – $240

Based on estimated $0.7–$2 CPM.

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About

More and more young people are dialing into the joys of simple tech by flocking to flip phones. The trend is driven by a desire to dial back screen time and the use of social media. NBC’s Emilie Ikeda reports for TODAY. » Subscribe to TODAY: http://on.today.com/SubscribeToTODAY » Watch the latest from TODAY: http://bi…

Published: January 18, 2023
Made for kids: No

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We're working on new analytics and tools. Stay tuned.