8:09Long-form

McDonald's 1984 Summer Olympics Gamble (And Loss) | Tales From the Bottle

IrelandPublished May 4, 2024

Views 360K  |  Likes 19.3K  |  Comments 937
Views#926,080Global
Views#1,147Ireland

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QxirQxir
1.25M subs331 videosOct 2017

At a glance

Views

360,483

Likes

19,331

Comments

937

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

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Total (all-time): $252 – $721

Based on estimated $0.7–$2 CPM.

About

McDonald's had a costly loss at the 1984 Summer Olympics, after failing to predict a fairly predictable occurrence. "With a history of using athletic prowess to sell fast food products, American restaurant chain McDonald's purchased major sponsor status for the 1984 Los Angeles Olympics, in addition to sponsoring sev…

Published
May 4, 2024
Made for kids
No

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