How to Pick Good Benchmarks & Why They Matter - CES 2015
Published January 8, 2015
Views 170K | Likes 4K | Comments 485
Based on an estimated $0.7–$2 CPM, this video's 170K views translate to an estimated $119 – $340 in lifetime ad revenue.
Revenue estimate
Based on an estimated $0.7–$2CPM (revenue per 1,000 views) — a rough public estimate, not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.
Total (all-time)$119 – $340