Why Making Montblanc’s $1,200 Pen Is So Hard | WSJ Coveted
Published April 21, 2026
Views 2.53M | Likes 10.4K | Comments 691
Based on an estimated $0.7–$2 CPM, this video's 2.53M views translate to an estimated $1.77K – $5.07K in lifetime ad revenue.
Revenue estimate
Based on an estimated $0.7–$2CPM (revenue per 1,000 views) — a rough public estimate, not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.
Total (all-time)$1.77K – $5.07K