
One storefront, two buyers: plumbing trade vs. homeowner on Shopify Plus
Published August 18, 2026
Views 7.89K | Likes 24 | Comments 8
At a glance
Views
7,895
Likes
24
Comments
8
Performance vs. channel
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Engagement rate
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About
Jenna Kennedy, Senior Director of Client Strategy & PMO at Office of Experience, and William Webster, General Manager at Guy Gunter Home, rebuilt PDI's storefront to serve plumbing trade professionals and retail homeowners on one Shopify Plus site — and explain exactly where the platform's native B2B capability stopped…
- Published
- August 18, 2026
- Made for kids
- No
More features coming
We're working on new analytics and tools. Stay tuned.