5:55Long-form

Why Lego Isn’t (Just) a Toy Company | WSJ The Economics Of

United StatesPublished January 27, 2023

Views 666K  |  Likes 9.02K  |  Comments 191
Views#6,257,597Global
Views#1,262,321United States

Channel

The Wall Street JournalThe Wall Street Journal
6.73M subs•29.0K videos•Jun 2007

At a glance

Views

666,467

Likes

9,025

Comments

191

Performance vs. channel

All-time outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $467 – $1.33K

Based on estimated $0.7–$2 CPM.

About

Content helped build Lego into the world’s largest toy maker. Its movies, TV shows and video games take advantage of licensing deals with some of the world’s biggest brands, like Batman and Star Wars, to grow its customer base. Photo illustration: Ryan Trefes The Economics Of How do the world's most successful compan…

Published
January 27, 2023
Made for kids
No

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How Why Lego Isn’t (Just) a Toy Company | WSJ The Economics Of is doing

It has 666K views in total. It ranks #6,257,597 among tracked YouTube videos by views.

Key facts about Why Lego Isn’t (Just) a Toy Company | WSJ The Economics Of

Total views
666K
Total likes
9.02K
Total comments
191
Published
January 27, 2023
Global rank by views
#6,257,597

Frequently asked questions

How many views does Why Lego Isn’t (Just) a Toy Company | WSJ The Economics Of have?

Why Lego Isn’t (Just) a Toy Company | WSJ The Economics Of has 666,467 views, 9,025 likes and 191 comments, ranking #6,257,597 among tracked YouTube videos by views.

How accurate are these YouTube video analytics?

View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.

What is the outlier score?

How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.

What is engagement rate and how is it calculated?

Likes and comments per view, compared to this channel's typical engagement rate — shown as above or below what's usual for the channel.

How is the revenue estimate calculated?

It's a rough public estimate based on a $0.7–$2.0 CPM (revenue per 1,000 views) applied to view count — not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.

Is this YouTube video analytics checker free?

Yes. You get 10 free channel and video analytics lookups per 24 hours without an account — logging in, which is also free, removes that limit entirely.