5:10Long-form

What to know about Delta’s use of AI to adjust ticket prices in real time

United StatesPublished August 4, 2025

Views 65.6K  |  Likes 543  |  Comments 0
Views#1,303,306Global
Views#269,275United States

Channel

PBS NewsHourPBS NewsHour
5.35M subs62.5K videosNov 2009

At a glance

Views

65,695

Likes

543

Comments

0

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

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Total (all-time): $46 – $131

Based on estimated $0.7–$2 CPM.

About

The next time you purchase an airline ticket online, there’s a chance the price was influenced by artificial intelligence. Delta Airlines is the first major carrier to begin using AI to set ticket fares, the latest development in an industry that’s been experimenting with different ways to adjust ticket prices in real …

Published
August 4, 2025
Made for kids
No

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