Oreo - Kintsugi (case study)
Published June 13, 2024
At a glance
Views
28,635
Likes
294
Comments
8
Performance vs. channel
All-time outlier score
Engagement rate
More features coming
We're working on new analytics and tools. Stay tuned.
About
Oreos break. So the brand decided to fix this problem with a milenar Japanese technique: Kintsugi. By glueing Oreo pieces with more cream, adding taste and value to broken Oreo. Just like Kintsugi. Oreo's 'Kintsugi' marketing campaign addresses the common issue of broken cookies by drawing inspiration from the ancient…
- Published
- June 13, 2024
- Made for kids
- No
More features coming
We're working on new analytics and tools. Stay tuned.
How Oreo - Kintsugi (case study) is doing
It has 28.6K views in total. It ranks #12,778,557 among tracked YouTube videos by views.
Key facts about Oreo - Kintsugi (case study)
- Total views
- 28.6K
- Total likes
- 294
- Total comments
- 8
- Published
- June 13, 2024
- Global rank by views
- #12,778,557
Frequently asked questions
How many views does Oreo - Kintsugi (case study) have?
Oreo - Kintsugi (case study) has 28,635 views, 294 likes and 8 comments, ranking #12,778,557 among tracked YouTube videos by views.
How accurate are these YouTube video analytics?
View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.
What is the outlier score?
How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.
What is engagement rate and how is it calculated?
Likes and comments per view, compared to this channel's typical engagement rate — shown as above or below what's usual for the channel.
How is the revenue estimate calculated?
It's a rough public estimate based on a $0.7–$2.0 CPM (revenue per 1,000 views) applied to view count — not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.
Is this YouTube video analytics checker free?
Yes. You get 10 free channel and video analytics lookups per 24 hours without an account — logging in, which is also free, removes that limit entirely.